Press release

  • MOVIE

Released the first corporate movie "TBM MOVIE" with the aim of realizing a "Sustainability Revolution" on a global scale.

~ The second founding period of the organization, expressing the future will of the founding members working at the startup ~

TBM Co., Ltd. (Head office: Chiyoda-ku, Tokyo; Representative Director and CEO: Nobuyoshi Yamasaki; hereinafter referred to as TBM) has released its first corporate movie, "TBM MOVIE," on its website, official YouTube channel, official Facebook account, etc., with the aim of realizing a "Sustainability Revolution" on a global scale.

TBM has formulated the ambitious "TBM Pledge 2030" to achieve the mission of "Bridging today and the future we want.," outlined in its corporate philosophy, "TBM Compass." The Pledge sets ambitious goals, including "Becoming carbon negative by 2030" and "Recycling 1 million tons of LIMEX and plastic in 50 countries by 2030." The Pledge pledges to take on unconventional challenges, strengthening its backward-looking management and business operations. Toward Decarbonization society and circular economy, the company promotes the use of "LIMEX," a new material made primarily from limestone, and "CirculeX," recycled material both domestically and internationally, and builds and operates a resource management and material circulation platform. The company has also received SBT's "1.5°C target" certification for greenhouse gas reduction targets and signed "The Climate Pledge," jointly launched by Amazon and Global Optimism.

For TBM to realize Sustainability Revolution, we must expand our circle of "empathy" with stakeholders around the world and change the value that governs our daily actions, habits, economy, and culture - "valuing present choices, not the future" - to a new value - "valuing present choices for the future." This expresses the future aspirations of the founding members of a startup who are determined to bring about Sustainability Revolution themselves, rather than one that is driven by environmental changes.

TBM corporate movie "TBM MOVIE": https://tb-m.com/company/tbm_movie/
TBM Official YouTube Channel: https://www.youtube.com/channel/UCIvfa-J0VGeLl71Aeg6sWRg


"TBM MOVIE" production staff

・Creative Director & Copywriter Shunichi Shibue (2100 Co., Ltd.)
・Producers Tetsushi Kondo, Yuho Matoba (Amana Inc.)
・Director Shonosuke Kokawa amana inc.
・Model Malaika F.
・Photographer Shota Ashino
・Motion Graphics Oya


Creative Director & Copywriter Shunichi Shibue (2100 Co., Ltd.)

[profile]
Joined Dentsu after producing many posters and trailers for Japanese movies such as "Railway Man" and "Battle Royale" at Toei Co., Ltd. With the ability to verbalize concepts, we support not only advertising but also the management of many companies.
Established 2100 Co., Ltd. with seven independent colleagues in 2020. Planning strategies and outputs with the management teams of numerous companies.

Snow Peak "Playing in the wild in life." HIS "This planet is calling."
NTV "What you want to see will change the world." JAXA "Explore to Realize."
Kureha slogan "Nakereba, Tsukureba."
Japan Rugby Association "BIG TRY Can you make everyone crazy?"
He has worked on many verbalizations of corporate visions such as
Snow Peak “Camping Office” FLEX “Renoca”
In addition to supporting the launch of new businesses such as ASKUL "LOHACO" and JAXA "Future Co-Creation Conference"
2017 Good Design Award BEST100 for Kumamoto Castle
Iwate Noda village "Araumi scallop" Ministry of Agriculture, Forestry and Fisheries GI (geographical indication) registered
Kitanihon Shimbun "Toyama Moyo" Ainu dance "PARARU TVCM" and many other projects for the local community.

[Award History]
Cannes Advertising Award, ACC Award, Newspaper Advertising Award, Good Design Award, Asahi Advertising Award, Yomiuri Advertising Award, Advertising Dentsu Award, TCC New Face Award, etc.

[comment]
The word “Sustainability Revolution” is the starting point of this movie.
Revolutions have happened many times in human history. The French Revolution, the Industrial Revolution, the Meiji Restoration...
Textbooks say that revolutions have changed history and changed the structure of society.
I think I changed people's minds as well. Love, freedom, equality, human rights, happiness,
I think that I have also created things that cannot be seen with the naked eye.
From the fact that revolution is such a strong and important word
I came up with the scenario for this movie.

A revolution needs sympathizers, and this movie also aims to create sympathy.
I myself was also allowed to participate as a person who sincerely sympathizes with the future that TBM wants to create.
Thanks to the efforts of the wonderful staff, I think it became a movie that many people would like to see.