Eco-conscious “LIMEX Pellet” Adopted by Thien Long Group

​_​​"LIMEX Adopted by Vietnam’s Leading Stationery Manufacturer to Drive Sustainable Innovation"

Tokyo, January 30, 2025 – TBM is pleased to announce that Thien Long Group Corporation, one of the leading stationery manufacturers in Vietnam, has adopted LIMEX Pellet for use in the production of their eco-conscious pen lines. LIMEX material mainly made from limestone, offers a sustainable alternative to traditional petroleum-based plastics and by incorporating it, Thien Long Group is taking a significant step toward transforming the stationery industry with environmentally responsible practices.

　

■ The Reason for the Adoption

As global demand for environmentally conscious materials continues to rise, the stationery market in Vietnam is no exception, with consumers increasingly seeking sustainable alternatives in their everyday products. Thien Long Group has taken a proactive step to align with this societal change, reflecting their core values of sustainability and innovation. Recognized as a pioneer in the stationery industry, the company has consistently demonstrated its commitment to creating eco-conscious products, which led them to adopt LIMEX.

​_​By adopting LIMEX, Thien Long Group reduces the use of petroleum-based plastics in their production process. This transition not only supports resource conservation but also contributes to a reduction in CO2 emissions. Furthermore, while eco-conscious materials can sometimes be significantly more expensive, LIMEX provides a relatively cost-effective option that aligns with Thien Long Group's commitment to sustainability. By adopting LIMEX, the company can embrace environmentally conscious practices while maintaining the cost efficiency necessary for their business operations.

Looking ahead, TBM and Thien Long Group aim to deepen their collaboration to drive meaningful change in the industry. Together, we are committed to transforming society by promoting sustainable materials and making eco-conscious innovation a reality for the stationery sector and beyond.

　

■ Features of "LIMEX Pellet"

・Reduction of Petroleum-Based Plastic Usage and Greenhouse Gas Emissions

Compared to general-purpose plastics, LIMEX Pellet is expected to reduce the use of petroleum-based plastics and greenhouse gas emissions._​​

　

・Compatibility with Existing Molding Machines and Diverse Molding Methods

It is compatible with traditional plastic molding methods, allowing the use of existing molding machines.

　

・Luxurious Matte Texture

By using calcium carbonate as the main raw material, LIMEX Pellet achieves a unique and luxurious matte texture.

　

About LIMEX Pellet : https://tb-m.com/eng/products/products-pellet/

　

[Inquiries and Orders] 
If you are considering using LIMEX Pellet or exploring environmentally conscious initiatives or a review of your existing products, please contact us through our inquiry form at https://tb-m.com/eng/contact-en/​

　

■ About Thien Long Group Corporation

Founded in 1981, Thien Long Group is Vietnam's one of the largest stationery manufacturers and a prominent name in the Asian market. Their diverse product portfolio includes ballpoint pens, gel pens, felt-tip pens, file folders, and various office supplies. Known for their commitment to quality and sustainability, the company has consistently ranked among Vietnam’s Top 50 Best Listed Companies since 2013 and has received numerous awards, including the Top 10 Golden Star Awards of Vietnam and "High-Quality Vietnamese Goods."